“Nestled between Bryant Park and Grand Central, Bergamo's is a new cocktail lounge and bar serving expertly-crafted drinks, elevated bites, and even better vibes.”
During my time at Bergamo’s, I was creative lead on the cocktail bar’s social and in-house rebranding. Working with the beverage manager, Anthony Merlino, we developed a digital marketing strategy to appeal to a wider audience and grow the brand’s online following. Through eye-catching photography and meticulously developed content, we were able to foster engagement while also capturing the essence of Bergamo’s renewed social scene.
Brand Identity - Design - Social Media Managing - Photography - Event Coordination
I hosted an event with a live painter to paint our bar.
One of the missions at Bergamo’s was to create a space that would appeal to a more feminine customer demographic. I commissioned Aila Boel Oldenburg, an adorned painter based here in NYC, to host a live painting event and create a unique piece of art to be displayed in the bar. With the help of Aila, we were able to show a new side of Bergamo’s personality and open a new faucet in which we can engage with our audiences.
